Advertising. Engineered. Independently.

Full creative, digital and technology advertising services, without the cruise ship baggage.

02 / Who we are & what we do

Creative that delivers.
Digital that works.

Blended thinking,
not bolted together.

Most agencies think in creative, digital or media silos. We don't.

Cantina evolved from helping clients navigate the noise of multi-channel advertising, bringing creative, digital and media thinking together.

01

Creative

We specialize in pushing beyond budgets to create impact that resonates.

  • Brand strategy
  • Effective retail across channels
  • Crafted design
  • Innovative and engaging social production
  • Team support
02

Digital

With a background in building innovative media tools we can set your business up with highly effective display and social tactics to increase conversion.

  • Web design, UX & build
  • Platform integration
  • EDM design and build
  • Bespoke production solves
  • Data-connectivity
03

Media

With a background in building smart media tools we can set your business up with highly effective display and social tactics and tools.

  • Close support & media agency integration
  • Digital products and delivery
  • High performing remarketing tactics
  • Social integration
  • Data-fed OOH builds
03 / Selected work

Ideas, Engineered.

Work produced by Cantina — or in various roles — with acknowledgments to FCB NZ / Colenso BBDO.

04 / The model

No cruise
ships.

Cantina is powered by a collective of world-class creatives, designers and digital specialists — senior people who've owned their spaces, working without the big-agency layers.

01

Direct access

You talk to the people doing the work — not three layers of account management. Tap into wide knowledge and experience, directly.

02

Pace

Avoid the cost and slowness of large agency models. Senior people, flexible production, decisions made fast.

03

Flexibility

Whether you need some core brand work, fast turnaround retail, digital integration or a better performing media set up — we can help.

James McMullan

James McMullan

Founder · Managing Director

With 18+ years experience blending production, digital, creative and media, James' background spans agencies and media owners in the UK, Australia and New Zealand.

Launched in 2026 (the year of the independents!) Cantina is built on his network of specialists and skillsets that gives clients a rounded view, savvy production and effective creative work.

Say hello

Pull up
a chair.

Tell us what you're trying to do.
We'll tell you how we can help.